Matter Creates Brands, Environments, Products, and Experiences.

What We Are

Matter is a concept and design firm encompassing a multitude of disciplines.

Our focus on an integrated design process and detailed implementation of ideas sets us apart.

Who We Are

The Matter Team

Meet Our Crew

Harvi Sahota

Creative Director & Principal

Harvi obtained his Masters degree from the renowned Royal College of Art in London, where he was awarded numerous academic and industry accolades for his work ranging from graphic design and film making, to book design and photography. Harvi has worked for a range of international firms, including Sleazenation magazine led by Art Director Scott King, and has taught design at universities in London. He has a passion for functional, aesthetically-driven work, and promotes “Building Community Through Design.” Harvi oversees all creative design direction for Matter.


Anna Lowder

Editor & Principal

Anna graduated from Boston University with a BS in Print Journalism and experience at newspapers and magazines including The Sunday Times of London. After moving to London in 1999, she earned an additional BA in Fine Arts. She and Harvi met in London and lived and worked there for years. Relocating to Montgomery in 2005, they began redevelopment work in Downtown, which grew into mixed-use projects, community building, and marketing and publishing. Anna creates copy, edits, and oversees brand strategies for Matter clients.


Jay Wilkins

Senior Designer

Jay graduated from the University of Montevallo with a BFA in Graphic Design before leading creative projects as art director and graphic designer at large Birmingham area firms. Well versed in real estate, hospitality, and now a lead designer at Matter, Jay brings bold campaigns and brands to life for equally bold brands and products.


Rachel Odom

Junior Designer

Rachel joined the Matter design team after graduating with honors from Auburn University of Montgomery. With a strong background in layout and a love of details, Rachel helps pull together in depth design projects for Matter clients.

Brian Carroll

Website & Multimedia Development 

Before graduating with a BFA in New Media from University of Montevallo, Brian worked for years in programming and music industries, joining Matter to enhance our web development and provide multimedia-rich options for clients. Working alongside our design team, Brian builds custom websites for our clients that stand out from the crowd.


Devin Yates

Director of Marketing & Communications, Lead Account Manager

Devin spearheads Matter’s communications, marketing, and account relationships. Her people skills make her an ideal member to effectively communicate our clients’ brand messaging and keep you up to date on the progress of your project.

Brooke Johns

Interior Design

Graduating from The University of Alabama, Brooke worked at a number of architectural firms, honing her skills with large-scale regional clients across a variety of industries. With a strong background with restaurant, office, and hospitality clients, Brooke offers a creative and highly organized skill set to Matter clients throughout the Southeast.


Edgar the Dog

Cheeky Little Beggar

After graduating with honors from Marmaduke University, Edgar joined the Canadian Mounted Police before hitting it big in the financial sector. The film adaptation of his best-selling memoir, Woof of Wall Street, was one of the top-rated Films for Dogs of 2015. Edgar handles all of Matter’s treat dispersal and staff walking needs.

What We Do

Matter is a concept and strategy firm that combines design, publishing, marketing, communications, and experiences. Think of it as a concept group where everything connects through design. Our work has been awarded international design awards, generated millions of dollars to local economies, and has been recognized for industry excellence in the Wall Street Journal, Southern Living, CNN, House Beautiful, and TEDx.
Matter Studio
A design firm and branding group headed by industry leaders with backgrounds in print, media, marketing, analytics, and communications. Utilizing our design expertise, we craft the life behind brands – making them unique and relevant. We draft concepts across all disciplines – print, digital, product – and analyze audiences. And then we establish the vision through print, web, marketing, advertising, communications, social media and targeted digital campaigns.
Matter implements design ideas into tangible experiences. From restaurants to large mixed-use real estate developments, we transform design theory into livable, achievable spaces. These immersive environments combine our love of design with real world implementation. We believe these two components – design and implementation – are central to creating connections between people, brands, and ideas. Our most notable environment is Hampstead, a new urban community encompassing residential, work, civic and lifestyle. We believe in the power of building community through design.
Moving further into the fine details, we work across a variety of industries to create products. From residential homes to architectural plans, interior design to food and beverage spaces, we have built a diverse portfolio of experiences and products. We work with some of the region’s most innovative chefs, developers, and designers.

Skills & Services


• Concepts & Strategy

• Brand Identity

• Graphic Design

• Printed Matter

• Publishing

• Websites

• Digital Campaigns

• Newsletters

• Signage

• Social Media Management

• Traditional Media Outreach

• SEO Optimization and Targeting

Environments & Products

• Community Building

• Architectural Design & Concepts

• Interior Design

• Event Concepts

• Restaurant & Bar Concepts

• Residential Spaces

• Civic Spaces

Awards & Press


• 2015 ADDY Winner (Website, Magazine Promotion Campaign, Non-Traditional Advertising Campaign)

• 2013 Downtown Merit Award for Events & Programming, International Downtown Association

• 2011 CNU Charter Award Winner, Congress for the New Urbanism

• 2008 CNU Charter Award Winner, Congress for the New Urbanism

National Press

• TEDx Contributor

• Southern Living Inspired Community

• The Wall Street Journal

• Garden & Gun

• Food & Wine

• Southern Living

• CNN Anderson Cooper 360

• New Urban News

• House Beautiful

Matter Clients

Brands & Products:


The A&P Social

Kudzu Noodle Bar

Principle Group

The Tipping Point

Good People Brewing Company

Montgomery Symphony Orchestra

The Amos Book Co.

Duany Plater-Zyberk & Company

High Ridge Spirits: Stills Crossroads ‘Shine and 27 Springs Liquors

Dragonboat Race & Festival

Huntsville Convention & Visitors Bureau

Downtown Huntsville Inc.

Montgomery Museum of Fine Art

City of Montgomery

Montgomery Area Council On Aging (MACOA)

Alabama Shakespeare Festival

Goodwill Industries

Publishing & Print:

MADE Paper

The Hampstead Reader

The Football Association (F.A.), England